The prospect of having a website built can be daunting. How do you make sure it looks and works the way you want? Do you need a site built from the ground up? Or do you just need some rebranding and updating of your existing site? Perhaps you’ve figured out some elements of a new site, while other elements stubbornly remain question marks.
Whatever your situation is, Digital Sky Design can help you find the best way forward. Our services can be tailored to any and all of your web related needs, from planning, budgeting, and content development to site construction, maintenance, and search engine optimization (SEO).
Your brand also extends to print and other media, and with over 35 years of experience spanning dozens of clients and many industries, Digital Sky can handle it all. For smaller clients, a workable logo might be needed to get a web site rolling. For larger clients, a complete rebranding may be in order. We can also apply existing brand guidelines to site design.
No matter how you make use of our services, you’ll find that we’re just an email, text, or phone call away at virtually any time. If you’ve been frustrated in the past when trying to reach your web designer and make changes, you’ll love how Digital Sky responds!
The look-and-feel of your website should be inviting to visitors, and it should make it easy for them to find what they want—and what you want them to find! Good site design also strengthens your brand image (how you are perceived by customers and prospects) and promotes your brand identity (how you want to be perceived). Digital Sky puts just as much emphasis on how well your site works as on how good it looks—and with a Digital Sky design, your site will look great! Small starter sites with just a few simple pages can cost as little as $1,000. Typical small business sites run in the $2,500–$5,000 range. Larger e-commerce sites can add up to $10,000–$20,000. It all depends on how many pages and functions are needed, and how much time is needed to prepare content (text and images). There’s much more that goes into building a great site than most people realize!
We call ourselves “WordPress gurus” because we live and breathe all things WordPress. Anything related to WordPress, we do. From custom built themes to WooCommerce integration, Digital Sky Design is your one stop solution for anything and everything WordPress.
e-Commerce / WooCommerce
As well as being WordPress gurus, we’re also WooCommerce gurus. WooCommerce is easily the most popular e-Commerce platform on the internet, accounting for 25% of all e-Commerce based websites. While we’re happy to build you a website using whatever e-Commerce platform you prefer, WooCommerce is an excellent, long-term solution for nearly any size of online store.
Chris Jumonville, the head of Digital Sky Design, just so happens to own and manage The Official Jeep Wrangler TJ Forum. This forum is built with XenForo and features numerous “under the hood” customizations. If you’re looking to build a forum, we highly recommend XenForo, and we’d be happy to help you build it. Tap into our expertise at building, managing, and maintaining XenForo forums.
Website Maintenance / Webmaster Services
You may have noticed that many sites gradually degrade over time. Pieces are added and subtracted. Styles, colors, and fonts can become hodge-podge. Outdated content is slow to be deleted, while new content is slow to appear. Rough edges appear in lots of little ways. But not with Digital Sky on the job! Your site will maintain its design consistency and changes will be made quickly. We even check the underlying code and components to ensure that your site continues to function smoothly. It’s like having your own full-time webmaster on staff! Generally, this calls for a recurring monthly retainer that covers both site maintenance and SEO work (see below).
We’ve found that hosting our clients’ websites is a key part of providing a satisfactory end-to-end service. Even if we didn’t develop your site, having us host it means you have one less thing to worry about. In the rare event of a glitch of some sort, you’ll be able reach us and get the problem resolved right away. We aren’t a large volume web hosting service, so every client gets the immediate attention they need. Prices start at under $10 per month. Learn more about our web hosting
SEO (Search Engine Optimization)
Only Google, Bing, Yahoo, and other search engines know exactly how they rank search results, so don’t believe it if someone tries to guarantee how your site will be ranked. The reality is that achieving a “top 10″ search ranking requires ongoing work in a number of areas known to affect search results. It can take months or even years to rise to the top (especially if you have competition trying to do the same thing). There are no short-cuts. Digital Sky has the experience and know-how it takes to move your site up the search rankings. This is a key concern of every client, so be sure to ask us about it! Generally, a recurring monthly retainer is needed to cover both SEO work and site maintenance (see above).
Google AdWords & Facebook Ads
Digital Sky Design has a long track record of running successful Google AdWords campaigns, as well as Facebook ads. We’ve seen some pretty amazing ROI (return on investment) from PPC (pay-per-click) ads. Paid SEO (i.e., PPC ads) is becoming more and more effective than organic SEO (unpaid search results), but we can optimize for both.
In this day and age every business needs to have some level of social networking presence, and it can directly affect your SEO (see above). Digital Sky can help you establish a presence for your business on social networks such as Facebook, Google Plus, and Twitter. If you’re unsure of how to get going, let us design and setup social networking pages for your business. At that point, the savvy social network users in your own organization and among your customers can keep the ball rolling
In addition to providing web services, Digital Sky can help with your print work, making sure all of it stays “on brand” with a consistent look-and-feel that is distinctly your own. We bring over 35 years of award-winning experience to writing, designing, and producing marketing materials of all sorts, including:
- Business cards, letterhead, and envelopes
- Brochures and data sheets
- Newsletters and promotional mailers
- Annual reports
- Newspaper advertising
- Magazine & trade journal advertising
- Flyers, posters, and billboards
- Tradeshow exhibits and booths
- Fillable & savable PDF forms
Like most things in life, when it comes to logo design, you get what you pay for. Good logo design requires an understanding of your business and your market. It reflects the image you want to project, creating that all important “first impression.” It’s the keystone of your branding process (see below). Your logo also needs to work in many ways, not just on your website. For example, it needs to work as a solid black graphic for reproductions that limit colors and shading, as well as at very large sizes for tradeshow displays, billboards, and so on. In short, your logo is really several versions of the primary logo design, prepared in various bitmap and vector art formats. Digital Sky provides professional logo design at a cost appropriate to your business’s size and needs.
Brand recognition has become the “holy grail” of modern business. It starts with a strong logo, but it embraces every aspect of how you present yourself to the market. Branding communicates the unique culture of a business, establishing a visual language that is familiar and reassuring. Large, instantly recognizable brands such as Apple, McDonald’s, and Chevrolet spend millions on branding. Most businesses are nowhere near that size of operation, but they can still develop a successful brand at reasonable cost with the help of Digital Sky.